Naomie was born from a very personal feeling — the idea that the way you dress can change your entire day. I’ve always noticed that when I dress well, I feel more confident, more aligned with myself. Even back in prep school, when life was hectic and intense, slipping on a dress or a skirt gave me energy. It helped me hold onto myself — my joy, my balance, my identity.

Naomie is a brand for women who want to feel beautiful without overthinking it.
I think of women with busy lives, who don’t always have time to plan their outfits, but still want to feel elegant, feminine and ready to face the day. I design pieces that mix and match easily, often as full sets, so getting dressed becomes a simple, spontaneous pleasure again.

Naomie is deeply inspired by Paris, my lifelong home. I grew up in the 6th arrondissement, surrounded by stunning architecture, shop windows, and elegant silhouettes walking through Saint-Germain or the Marais. Paris dresses me as much as I dress it. Every collection is a love letter to this quiet beauty, to the kind of women who turn heads without trying.

All of our collections are capsule and limited edition. Because fashion evolves quickly — and because I love the idea that each piece feels rare and intentional. I’d rather offer fewer, better pieces. At Naomie, you’ll find dresses, skirts, tops, and accessories, but never pants. That’s a personal choice, rooted in my story, my values, and the vision of femininity I grew up with — one that I now reinterpret in my own way.

Naomie is an invitation to dress differently — simply, confidently, beautifully.
It’s an independent brand carried by a young woman who believes in the power of a well-cut skirt and the quiet strength of real Parisian style.

Welcome to my world.

— Noémie